Building privacy, security and trust in digital engagement
Fostering Trust Advocating Privacy Innovating Co-location Smart Cities Blog The Krowd App

Defining a privacy respectful business model for digital engagement

Fostering Trust

Only a conscious commitment to empower customers can halt the current downward spiral of trust in digital engagement.

Backed by a commitment to build a product or service development culture that respects privacy built on security.

Advocating Privacy

Digital privacy is needed for a free digital society

Privacy will not become ubiquitous until it becomes a commercial asset

The first freedom should be from location tracking. No other data gives such deep insight to who you are

Innovating Co-location

Unlocking location value for citizens & places, whilst sustaining location privacy, is achieved through the insight that it’s the co-location of people that is important, not their location

The Krowd App...

Smart Cities

The strategic challenge is to maximise the revenue opportunity for the local economy 

Fostering digital engagement in places keeps the data value local and maximises return on investment to the city.

Call us about our 5G localised digital economy project

Our Blog

Redefining Trust in Digital Engagement
Krowdthink has spent a long time researching and thinking about how to build a business that is fundamentally trustworthy when delivering a digital service. This blogsumm... (read more)
A Philosophical View of Digital Society
We often get asked by investors, why don’t you take the easy option, you have a solid idea for localised digital engagement, just get the data, sell it and make us ... (read more)
Privacy Settings are a Privacy Failure
The EU GDPR (General Data Protection Regulation) being written into statute this month explicitly calls for those storing or operating on personal data to follow the 7 pr... (read more)
Wi-Fi Location Privacy as a Commercial Asset
The Big Data mentality that pervades almost all Internet deployment technologies, services and apps, tends to think of location data as the diamond in the Big Data treasu... (read more)
Privacy as a Commercial Asset
Lets start by making a fundamental statement of belief – The current state of the Internet with regards to the commercialisation of our data and every online intera... (read more)
Facebook, Social Networks and the Need for RIPA Authorisatio...
Originally posted on Blog Now:
Increasi... (read more)
The Connection between Trust and Privacy in Social Networkin...
At Krowdthink we have spent a long time trying to determine the answer to this question. The answer is that no-one should really trust any online service completely becau... (read more)
The Dirty Little Secret of Event Apps
No one uses them. Ok not quite true. But no-one has cracked the code of regularly getting more than 50% of event attendees to download and populate their apps for use ove... (read more)
Why pseudonymity is important for the Krowd
When we are in a crowd, most people around us are strangers, in effect they are anonymous to us in terms of their name and who they are. Yet we already know things about ... (read more)
Delete should mean Delete!
The reasonably tech savvy amongst us have learnt that on our PC delete does not mean delete, it means the file is in the trash and is not deleted until the trash is empti... (read more)

Our Tweets

@MarcWigan shame the olympoc stadium terminal was closed! & no visitor could get guidance on which bus for which location #frustrated
How good is the security infrastructure I wonder? its a worry how dumbass marketing depts squew consumer perception
Facebook warns EU about extending telco privacy laws.We need a level playing field..suck it up! @ElaineEdwardsIT
2nd shoe drops. WhatsApp start sharing data with Facebook - where can you go online to socialise & expect #privacy?
I will be talking about building trustworthy companies & products at #mydata2016 next week. Here is some insight
Damned shame @JanetHughes leaving verify program - its an inspired approach, well structured & managed.
Buy a Tesla - expect every where you go & everything you do to be monitored is this the #IoT we want?
FCC losing battle vs broadband providers in USA as they did not halt deep packet inspection & pay for privacy deals
Yet another report shows rapid increase in #ransomware @AWNetworks @southwestcsc
@MarcWigan bottom line, laws work for those with money to leverage them especially in commerce, unless political expediency likes your case
You might find our report useful to expose more on location tracking...
Wow! battery usage tracking can be used to continuing tracking from cookies you deleted!
@petergothard ha ha....worryingly true altho I have seen some bright points like verify
Our model for redefining #Trust in digital engagement we see better future for the Internet
@petergothard in real terms managing systems built on open source are as expensive or more so sometimes than proprietary solutions over time
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